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A Family Story, Made for Families


2025
Buissonnière turns 40
2020
A Turning Point for Solidarity
2018
A Commitment Made Clear
2014
Official Purveyor to the Belgian Royal Court
2010
Launch of the E-Commerce Site
2009
Passing the Torch
1995
Expanding the Collections
1993
Expansion to Flanders
1989
Opening of the First Store
1985
The Creation of Buissonnière


2025
Buissonnière turns 40
Forty years after its founding, Buissonnière continues to grow with purpose and integrity.
An independent brand, celebrated for its timeless designs and accessible prices.
We look to the future with ambition, striving to expand while deepening our social and environmental commitments.
To mark this milestone, we’re publishing a book that retraces our journey, through cherished memories and personal reflections.
2020
A Turning Point for Solidarity
At Buissonnière, we stand for sustainable fashion, far removed from overconsumption.
No flash sales. No Black Friday frenzy. Since 2020, we've chosen to turn this day into something more meaningful by donating our profits to organisations that truly make a difference.
A conscious choice. A gesture of solidarity that reflects our values, not just for a day, but all year round.




2018
A Commitment Made Clear
Long committed to social and environmental responsibility — through the use of GOTS-certified organic cotton, FSC-certified viscose, and adherence to SA8000 and BSCI standards, Buissonnière now brings structure to its approach with a dedicated program: WeAct.
An ambitious charter designed to shape a more responsible and sustainable future.
→ Discover our environmental and social commitments
2014
Official Purveyor to the Belgian Royal Court
His Majesty King Philippe has granted Buissonnière the title of Purveyor to the Court of Belgium.
A prestigious recognition that honours the enduring relationship between the royal family and our brand, drawn to our timeless style and accessible elegance.




2010
Launch of the E-Commerce Site
Buissonnière was one of the very first Belgian fashion brands to launch an online store.
Today, we deliver worldwide, with nearly 30% of our sales made online, across 45 countries.
2009
Passing the Torch
As they gradually joined the company, the second generation has now taken the reins of the fashion house.
With the founders’ four daughters at the helm, Buissonnière continues to evolve, staying true to its essence, strengthened by a thoughtful balance of heritage and modernity.




1995
Expanding the Collections
The family is growing!
Already a go-to for babies and children, Buissonnière gradually extended its collections, first to teens, then to adults in 1995.
A natural evolution, inspired by families growing alongside the brand.


1993
Expansion to Flanders
Buissonnière’s success transcends language borders.
Our first store in Flanders opens in Ghent, soon followed by another in Kortrijk.




1989
Opening of the First Store
From private sales among friends to fittings in the children’s playroom, Buissonnière takes a big step forward with the opening of its first store in Wavre.
As the community grows, two successive moves within the town follow, each one making room for more families to join the adventure.
1985
The Creation of Buissonnière
Buissonnière’s story begins in the most unexpected way.
Struggling to find beautiful clothes for her daughter, Myriam starts designing her own, and her creations quickly win over friends and family.
What began as a personal project soon turns into a shared adventure: she and her husband Christian decide to launch their own line of children’s clothing.
The name? Buissonnière, a poetic nod to nature, childhood, and carefree days.
Forty years and 81 collections later, the brand continues to dress all generations with the same sense of style, simplicity, and authenticity.


L’élégance est la seule beauté
qui ne se fane jamais.
Audrey Hepburn